The demand for virtual assistants has increased more than ever before.
You can not only provide your clients with more affordable options compared to personal assistants, but you can also handle multiple clients simultaneously, work from a remote location, and manage your workload in a way that benefits you and your business the most.
And what is even better? The range of services you can provide as a virtual assistant has no limit. Consequently, your income potential continues to increase without any bound.
Services You Can Offer as a Virtual Assistant
1. Social Media Management
As a virtual assistant, your role is to assist bloggers and business owners who lack the time to manage their own social media accounts. Your responsibilities encompass managing and expanding your client’s social media presence, which may involve overseeing their Instagram, Facebook, and Twitter profiles as well as handling various tasks.
- Setting up branded social media accounts
- Scheduling social media content
- Creating original social media content
- Increasing followers or engagement
- Responding to comments
- Interacting with social media followers
2. Blog Management
One popular service in high demand is virtual assistants who specialize in blog management. In this role, you would provide clients with assistance in various tasks including:
- Uploading and formatting blog posts
- Sourcing photos for blog posts
- Interlinking new and old blog posts
- Optimizing blog posts for SEO
- Updating old blog posts regularly
A virtual assistant who provides blog management services should ideally be familiar with content management platforms like WordPress, possess knowledge of SEO best practices, and possess blogging experience.
3. Customer Service
As managing customers can be a time-consuming task, online business owners often seek assistance to handle this responsibility. As a virtual assistant specializing in customer service, your daily duties may encompass activities such as:
- Onboarding new customers
- Answering questions from customers
- Dealing with customer complaints
If you have previous experience in customer service, then this virtual assistant service would be an excellent choice for you due to your skills.
4. Email Management
Email management services from a virtual assistant are sought after by bloggers and business owners who dislike having a cluttered email inbox. Although customer service and email management can share some similarities, certain clients specifically seek a virtual assistant to handle their entire inbox, a task that falls under the scope of an email management VA.
A few examples of email management tasks may include:
- Checking your client’s email inbox
- Responding to emails on behalf of your client
- Setting up an organization system (like folders) for emails
5. Running Ad Campaigns
Are you familiar with the ads that appear on Facebook and Instagram as you scroll through them? Many business owners are seeking the assistance of a virtual assistant (VA) who can assist in setting up social media ads to promote their product or service. The following are examples of tasks that ad managers would handle:
- Creating and managing ad campaigns
- Designing and writing copy for ads
- Tracking metrics like cost and ROI of ads
- Optimizing ads for maximum ROI
Although it requires a higher level of technical expertise and a more challenging learning process, being proficient in ads can make a virtual assistant highly sought-after and significantly boost their profitability.
6. Managing Product Launches
When bloggers and business owners are launching a new product, such as an eBook or online course, they frequently seek assistance. As a virtual assistant, you can provide your services to ensure a seamless launch for them.
Here are a few actions you could take as a product launch manager:
- Setting up opt-in pages and sales page
- Setting up payment systems
- Organizing guest post tours
- Communicating with affiliates
- Creating Facebook ads
- Dealing with customer support
7. Bookkeeping
Bookkeeping plays a crucial role in preserving a business’s financial well-being; however, numerous small business owners lack the time or inclination to handle it on their own. This is where you, as a bookkeeping VA, become essential. The responsibilities of bookkeeping encompass:
- Sending out invoices to customers
- Paying employees and contractors
- Generating balance sheets
- Paying business-related bills
- Helping to prepare taxes
8. Moderating Online Communities
Bloggers and business owners are increasingly relying on private communities, typically Facebook groups or membership sites, for their fans or customers. These communities require significant time and effort to oversee, thus virtual assistants can serve as moderators to manage them efficiently.
Below are some tasks that an online community moderator may perform.
- Enforce community rules
- Delete off-topic or inappropriate posts and comments
- Remove members who break the rules
- Answer questions from members
- Encourage engagement within the group
9. Email Marketing
As a virtual assistant, you can play a crucial role in helping bloggers and business owners who lack the time or skills to handle the task of email marketing.
Typically, email marketing virtual assistants handle responsibilities including:
- Setting up email autoresponder sequences
- Scheduling email newsletters
- Creating email opt-ins and landing pages
To be efficient as an email marketing virtual assistant, it is important to have a good understanding of popular email marketing platforms such as ConvertKit and Mailchimp, as well as possess knowledge about the best practices in email marketing.
10. Pinterest Management
At present, there is a high demand for Pinterest management, which is a service that many general social media managers may not be well-versed in. Virtual assistants who have expertise in Pinterest management might typically engage in tasks such as:
- Setting up and optimizing Pinterest accounts
- Designing Pinterest graphics
- Scheduling Pinterest posts using Tailwind
- Optimizing posts for Pinterest SEO
11. Graphic Design
If you can design business cards, sales sheets, or logos for clients, being a business owner means that your graphic design needs are more extensive than you originally anticipated.
12. PR
Public relations services can benefit a wide range of individuals, rather than just affluent business owners. In addition to promoting clients to various media platforms like news outlets, podcast hosts, and other blogs, you can also provide crisis management, press release writing services, and pitch writing (which are less formal and shorter than press releases) as part of your offerings as a virtual assistant.
13. Reputation Management
Reputation management, which is a subset of PR, involves monitoring and responding to online conversations about your business from customers. By informing your clients about the discussions and engaging with dissatisfied customers, you can enhance the smooth operation of their business.
14. Ghost Writing
Ghost writing involves writing on behalf of a business owner without receiving credit for the work. It can range from assisting with a novel to creating blog posts for a website.
15. Live Chat Customer Service
A growing number of e-commerce websites provide live chat functionality for customers to interact and inquire about a company. By offering real-time customer service, you can enhance the level of personalized assistance provided to your clients’ customer base.
16. Administrative Work
Administrative work encompasses a wide range of tasks, including conducting business audits, providing assistance during product launches, and establishing systems and timelines. These seemingly insignificant tasks collectively contribute to a larger job function.
17. Recruiting
Providing assistance to clients in filling open positions, whether for full-time or contract employment, is a crucial service. This encompasses various tasks like posting job advertisements on local job sites and LinkedIn, as well as arranging interviews and screening potential candidates before final selection.
18. Data Entry
Performing this task will keep you occupied as a virtual assistant since it is involved in almost all businesses. Apart from inputting alphabetic, numeric, or symbolic data into your client’s designated software systems, you may also provide data verification as a part of your responsibilities in this role.
19. Affiliate Management
To put it simply, an affiliate manager is responsible for handling the websites that host affiliate links for your clients’ businesses. Whenever a customer clicks on these links and makes a purchase, the website obtains a small commission. Engaging in this form of marketing can be highly lucrative for your clients, making it a wise choice to provide this service.
20. Influencer Campaign Management
These days, there are influencer programs all around. Your client may know about them, but they might not be familiar with how to participate. This is where you come in, as you can assist by identifying influencers, presenting your client to them, assisting in contract negotiations, and monitoring campaign outcomes.
21. Contest and Giveaway Management
In order to boost their engagement and attract new customers, contests provide businesses with a solid opportunity. Utilizing your specialized knowledge, you have the capability to suggest potential sponsors and partnerships, obtain prizes, establish rules, oversee entries, select a winner, and distribute the prize.
22. Research Assistant
As a virtual assistant, being able to carry out various types of research projects will enhance your marketability. Whether your clients require a market analysis on their competitors or an audit of their targeted customer base, there is a continuous need for research for business owners.
23. SEO Services
In case you were unaware, Search Engine Optimization (SEO) is the process of increasing website traffic. Optimizing your client’s website for SEO enables them to reach their desired audience and attract potential customers. It also reduces the time spent on content creation and establishes them as an industry leader.
24. Travel Agent
If you have clients who frequently travel for business, one service that you should definitely provide as a virtual assistant is travel planning. This can include tasks such as booking flights and hotels, as well as making dinner reservations for client meetings. These enjoyable tasks can be extremely helpful for busy business owners with limited time.
25. Resume Writing
Many individuals require assistance in condensing their impressive experiences into a captivating and easily understandable document, alongside resume design services. You can exemplify the quality of content you can generate for others by employing your own resume as an example.
26. Formatting eBooks and Courses
While many online business owners offer courses or eBooks as an additional source of income, they often require assistance in tasks such as selecting a layout, choosing typefaces, organizing footnotes and endnotes, among other aspects, despite having the necessary content.
27. Event Management
If your client wishes to coordinate a small conference, workshop, or team event for their employees, it is often necessary for businesses to have someone who is willing to oversee and arrange the necessary details. As a virtual assistant, you may be tasked with responsibilities such as identifying sponsors, selecting a location, coordinating accommodations for attendees, marketing the event, or arranging for catering.
